Organizations
How companies, institutions, and movements embody the sixteen values.
Red Cross
Devotion without political condition
The Red Cross was founded on the principle that the wounded and sick soldier, regardless of which side they fight on, has a claim to care that supersedes the political organization of the conflict. Henri Dunant's witnessing of the Battle of Solferino in 1859 - 40,000 casualties left on the field - produced the Geneva Convention and the International Committee of the Red Cross, both organized around the premise that devotion to human suffering is not contingent on political alignment. The neutral emblem is a structural expression of devotion-orientation: the organization declines the value of political identity in order to maximize the value of care.
Red Cross
Devotion without political condition
The Red Cross was founded on the principle that the wounded and sick soldier, regardless of which side they fight on, has a claim to care that supersedes the political organization of the conflict. Henri Dunant's witnessing of the Battle of Solferino in 1859 - 40,000 casualties left on the field - produced the Geneva Convention and the International Committee of the Red Cross, both organized around the premise that devotion to human suffering is not contingent on political alignment. The neutral emblem is a structural expression of devotion-orientation: the organization declines the value of political identity in order to maximize the value of care.
Disaster response infrastructure that operates in more countries than any comparable organization. Blood supply management that has made civilian medicine possible in the form it exists. Prisoner of war monitoring that has reduced the worst abuses in conflicts that would otherwise have no external accountability.
An organizational neutrality that requires dealing with actors whose conduct generates the crises being responded to, and that has at times produced accommodation of atrocity in exchange for access. A disaster relief culture that has struggled with efficiency and accountability in large-scale deployments.
The founding of the Geneva Convention in 1864 - the conversion of a single man's moral response to a battlefield into a binding international legal instrument.
Doctors Without Borders
Devotion that speaks when speaking costs
Médecins Sans Frontières was founded by French doctors who left the Red Cross because they believed that neutrality - the refusal to publicly name the political actors responsible for the suffering being treated - was itself a political act. MSF maintains the devotion-orientation of humanitarian medicine while adding the courage to publicly testify about what it witnesses. The témoignage (witnessing) principle holds that bearing witness to atrocity is an obligation of the organization that sees it, not an optional communication strategy.
Doctors Without Borders
Devotion that speaks when speaking costs
Médecins Sans Frontières was founded by French doctors who left the Red Cross because they believed that neutrality - the refusal to publicly name the political actors responsible for the suffering being treated - was itself a political act. MSF maintains the devotion-orientation of humanitarian medicine while adding the courage to publicly testify about what it witnesses. The témoignage (witnessing) principle holds that bearing witness to atrocity is an obligation of the organization that sees it, not an optional communication strategy.
Medical care in conflict zones and disease outbreaks that no state actor would provide. The cholera response in Haiti, the Ebola response in West Africa, the ongoing work in Gaza and Sudan. A culture of genuine sacrifice among field workers who accept personal risk at levels that no employment contract requires.
The organizational tension between the témoignage principle and the operational access that silence sometimes requires. A funding model based on individual donors that creates pressure to maintain visibility and narrative that can distort operational priorities.
The 2015 bombing of the Kunduz trauma center by US forces - MSF's immediate, sustained, and specific public demand for a formal investigation, demonstrating témoignage under circumstances where most organizations would have accepted a diplomatic resolution.
Amnesty International
Liberation one documented case at a time
Amnesty International was founded on the liberation axis expressed as documentation: the belief that naming the specific person being unjustly imprisoned, and directing the specific attention of the world at their specific captors, is a form of power that political organizations cannot easily withstand. Peter Benenson's 1961 'Appeal for Amnesty' in The Observer - sparked by reading about two Portuguese students jailed for toasting freedom - produced an organization built on the premise that individual liberation is the unit of moral concern and that international witness is a form of practical intervention.
Amnesty International
Liberation one documented case at a time
Amnesty International was founded on the liberation axis expressed as documentation: the belief that naming the specific person being unjustly imprisoned, and directing the specific attention of the world at their specific captors, is a form of power that political organizations cannot easily withstand. Peter Benenson's 1961 'Appeal for Amnesty' in The Observer - sparked by reading about two Portuguese students jailed for toasting freedom - produced an organization built on the premise that individual liberation is the unit of moral concern and that international witness is a form of practical intervention.
Decades of documented cases of released prisoners who attribute their release partly to international pressure campaigns. Research into systematic human rights violations that has provided evidence for international criminal proceedings. A global membership base that converts moral concern into coordinated political pressure.
An organizational structure large enough to develop the institutional interests that can distort the mission it was built to advance. Reports that have occasionally prioritized balance over accuracy in conflicts where one party's violations are categorically greater. The organizational difficulty of maintaining liberation-orientation while becoming a large, bureaucratic institution.
The 'Appeal for Amnesty' of 1961 - a newspaper article that converted a single man's outrage at two imprisoned students into a global human rights organization.
Gates Foundation
Legacy as strategic philanthropy
The Bill and Melinda Gates Foundation operates on the legacy axis with the specificity of a technology company: it identifies the highest-impact philanthropic investments available, funds them at a scale no other private philanthropic organization can match, and measures outcomes with a rigor that most charitable giving avoids. The stated goal is to reduce suffering from preventable disease and poverty for the people the global economy has not reached. The time horizon is explicitly generational.
Gates Foundation
Legacy as strategic philanthropy
The Bill and Melinda Gates Foundation operates on the legacy axis with the specificity of a technology company: it identifies the highest-impact philanthropic investments available, funds them at a scale no other private philanthropic organization can match, and measures outcomes with a rigor that most charitable giving avoids. The stated goal is to reduce suffering from preventable disease and poverty for the people the global economy has not reached. The time horizon is explicitly generational.
Polio eradication progress. Malaria vaccine development that is now in widespread deployment. Agricultural research that has improved food security for smallholder farmers in sub-Saharan Africa. A measurement culture that holds programs accountable for outcomes rather than activities.
The scale of the foundation's influence on global health policy, which exceeds that of many national governments and operates with no democratic accountability. Funding decisions that have shaped priorities of international health organizations in ways that reflect the foundation's preferences rather than the populations being served. The specific tension between a market-oriented approach to development and the structural conditions that produce the problems being addressed.
The 2022 commitment of $20 billion to the foundation's endowment over the following two years - Buffett and Gates together making the single largest philanthropic commitment in American history.
NAACP
Identity as a constitutional claim
The NAACP was founded on the premise that Black identity in America is not a liability to be managed but a claim to full civic standing requiring organized institutional defense. W.E.B. Du Bois, Ida B. Wells, and the founders understood that identity under systematic legal attack requires structured advocacy to survive with dignity intact. The legal strategy producing Brown v. Board of Education was not primarily an integration argument but an argument that the state's legal assignment of identity-based inferiority was itself a constitutional violation.
NAACP
Identity as a constitutional claim
The NAACP was founded on the premise that Black identity in America is not a liability to be managed but a claim to full civic standing requiring organized institutional defense. W.E.B. Du Bois, Ida B. Wells, and the founders understood that identity under systematic legal attack requires structured advocacy to survive with dignity intact. The legal strategy producing Brown v. Board of Education was not primarily an integration argument but an argument that the state's legal assignment of identity-based inferiority was itself a constitutional violation.
The legal campaign ending school desegregation. Voter registration drives expanding the electorate. A century of documented civil rights advocacy creating the institutional record on which subsequent legal challenges depend. The preservation of collective identity under conditions specifically designed to destroy it.
An organizational structure that accumulated institutional weight over a century, making it slower and more cautious in advocacy than the urgency of conditions sometimes required. The tension between legal gradualism and the pace of change that lived experience demanded.
Brown v. Board of Education, 1954 - the culmination of Thurgood Marshall's 20-year legal strategy establishing that separate but equal was a constitutional contradiction, not a factual description.
YMCA
Community infrastructure for everyone
The Young Men's Christian Association was founded to provide community space, physical activity, and social belonging for young men moving to industrial cities without existing social networks. The Y was a structural response to urban disconnection: growing cities were producing people without community, and the Y built physical and social infrastructure to create it. Over 175 years it has evolved from Christian men's organization to broadly accessible community center, maintaining the core function of providing connection space regardless of full ability to pay.
YMCA
Community infrastructure for everyone
The Young Men's Christian Association was founded to provide community space, physical activity, and social belonging for young men moving to industrial cities without existing social networks. The Y was a structural response to urban disconnection: growing cities were producing people without community, and the Y built physical and social infrastructure to create it. Over 175 years it has evolved from Christian men's organization to broadly accessible community center, maintaining the core function of providing connection space regardless of full ability to pay.
Physical facilities available on sliding scale in communities where private gym economics do not work. Childcare and youth programming making both employment and parenting more sustainable for working families. A genuinely cross-class membership most community institutions do not achieve. Summer camp programs giving urban children sustained time in nature.
A governance structure distributed across thousands of independently operated associations making national consistency and accountability difficult to maintain. The tension between a Christian founding identity and the commitment to serve communities that are religiously diverse or secular.
The 1891 invention of basketball by James Naismith at the Springfield, Massachusetts YMCA - an accidental demonstration of what happens when a community institution gives a creative person a physical space and an unsolved problem.
Wikipedia
The encyclopedia anyone can build
Wikipedia was founded on a radical bet: that a community of volunteers motivated by collective knowledge-building rather than individual credit or compensation could produce a reliable reference work at scale. Jimmy Wales and Larry Sanger's insight was that community norms, not institutional authority, could govern the quality of a shared knowledge resource. The result is the most comprehensive reference work in human history, maintained entirely by volunteers, available in 300 languages, and free to everyone with internet access.
Wikipedia
The encyclopedia anyone can build
Wikipedia was founded on a radical bet: that a community of volunteers motivated by collective knowledge-building rather than individual credit or compensation could produce a reliable reference work at scale. Jimmy Wales and Larry Sanger's insight was that community norms, not institutional authority, could govern the quality of a shared knowledge resource. The result is the most comprehensive reference work in human history, maintained entirely by volunteers, available in 300 languages, and free to everyone with internet access.
60 million articles in 300 languages, most more reliable than any alternative available to a general reader. A volunteer community maintaining the world's most consulted reference work for more than 20 years. An open editing model making knowledge production participatory in a way no previous encyclopedia achieved.
A volunteer community that has developed, over time, the demographic profile and cultural biases of its least representative members, producing systematic gaps in coverage of women's contributions, non-Western knowledge systems, and topics not prioritized by the dominant editor demographic. Edit wars consuming volunteer energy on factual disputes that institutional authority would resolve immediately.
The decision in 2001 to allow anyone to edit any article without prior review - which made quality control perpetually imperfect and made scale genuinely possible.
Habitat for Humanity
Community built by building together
Habitat for Humanity built its model on the conviction that the act of neighbors physically constructing homes together is itself the community it is trying to create. The sweat equity requirement, asking future homeowners to contribute labor hours to their own home and the homes of others, is not just a cost-reduction mechanism. It is a structural expression of the belief that belonging is created through shared work, and that people who build together are differently connected than people who merely transact with each other.
Habitat for Humanity
Community built by building together
Habitat for Humanity built its model on the conviction that the act of neighbors physically constructing homes together is itself the community it is trying to create. The sweat equity requirement, asking future homeowners to contribute labor hours to their own home and the homes of others, is not just a cost-reduction mechanism. It is a structural expression of the belief that belonging is created through shared work, and that people who build together are differently connected than people who merely transact with each other.
Decades of affordable homeownership for families excluded from conventional mortgage markets. Communities where the construction process created social bonds outlasting the build. An international model providing housing in countries where the housing deficit is most acute.
A model depending on volunteer labor in ways that make quality consistency difficult to maintain. The tension between the community-building theology and the efficiency demands of a large non-profit deploying significant capital annually. Geographic impact limitation relative to the systemic drivers of housing unaffordability.
Jimmy Carter's first Habitat volunteer build in 1984 - a former President of the United States doing physical construction labor, establishing that the model's values were demonstrable rather than aspirational and producing the most effective fundraising message in the organization's history.
UNICEF
The world’s obligation to its children
UNICEF was created at the end of World War II to provide food, clothing, and healthcare to the children of war-devastated Europe, and was made permanent in 1953 on the premise that the world’s children have a claim on the world’s resources that supersedes national boundaries. The Convention on the Rights of the Child, which UNICEF advocates for and monitors, is the most widely ratified human rights treaty in history. The organization’s devotion-orientation is expressed in the specificity of its mandate: children, everywhere, with no condition on which children in which countries deserve care.
UNICEF
The world’s obligation to its children
UNICEF was created at the end of World War II to provide food, clothing, and healthcare to the children of war-devastated Europe, and was made permanent in 1953 on the premise that the world’s children have a claim on the world’s resources that supersedes national boundaries. The Convention on the Rights of the Child, which UNICEF advocates for and monitors, is the most widely ratified human rights treaty in history. The organization’s devotion-orientation is expressed in the specificity of its mandate: children, everywhere, with no condition on which children in which countries deserve care.
Vaccination campaigns that have eradicated polio in all but two countries. Oral rehydration therapy that has reduced child mortality from diarrheal disease by millions of lives annually. Child protection programs in conflict zones that maintain presence when every other international organization has withdrawn.
The operational tension between an organization mandated to work in every country and the requirement to work with governments whose policies create the conditions UNICEF is trying to remediate. The challenge of maintaining neutrality while advocating for specific children’s rights standards that some member states reject. Resource constraints that force triage decisions about which child populations receive sustained attention.
The 1989 Convention on the Rights of the Child, which converted UNICEF’s advocacy into a binding international legal instrument ratified by every country in the world except the United States.
WWF
The last chance to save what remains
The World Wildlife Fund was founded by a group of scientists and conservationists who understood that the most efficient way to protect endangered species was to establish the political and economic conditions for their survival rather than to simply study their decline. The organization’s approach combines field conservation with policy advocacy and corporate partnership, operating on the premise that market forces and government policy are the variables that determine whether species survive. The panda logo is the most recognized symbol in conservation precisely because the organization has always understood that visibility is a conservation tool.
WWF
The last chance to save what remains
The World Wildlife Fund was founded by a group of scientists and conservationists who understood that the most efficient way to protect endangered species was to establish the political and economic conditions for their survival rather than to simply study their decline. The organization’s approach combines field conservation with policy advocacy and corporate partnership, operating on the premise that market forces and government policy are the variables that determine whether species survive. The panda logo is the most recognized symbol in conservation precisely because the organization has always understood that visibility is a conservation tool.
The protection of habitat for the world’s most endangered large mammal species. Policy advocacy that has established protected area networks covering significant portions of critical biodiversity zones. Corporate partnership programs that have changed deforestation practices in supply chains for palm oil, soy, and beef.
The corporate partnership model, which has at times produced relationships with companies whose practices are incompatible with the conservation mission, generating accusations of greenwashing by association. A large organization whose fundraising requirements create pressure toward the charismatic megafauna that generates donations rather than the less photogenic species and ecosystems that require the most urgent protection.
The 1973 CITES agreement, the Convention on International Trade in Endangered Species, which established the international legal framework for restricting wildlife trade and was substantially shaped by WWF advocacy.
Human Rights Watch
Documentation as accountability
Human Rights Watch was founded on the premise that the systematic documentation of human rights violations, conducted with the rigor of legal evidence and published with the credibility of an internationally recognized institution, is a form of practical intervention. The organization’s methodology - researchers on the ground, interviews with witnesses and perpetrators, cross-referenced documentation, legal analysis - is designed to produce findings that governments, courts, and the UN cannot dismiss as advocacy. The integrity of the documentation is the mechanism of the impact.
Human Rights Watch
Documentation as accountability
Human Rights Watch was founded on the premise that the systematic documentation of human rights violations, conducted with the rigor of legal evidence and published with the credibility of an internationally recognized institution, is a form of practical intervention. The organization’s methodology - researchers on the ground, interviews with witnesses and perpetrators, cross-referenced documentation, legal analysis - is designed to produce findings that governments, courts, and the UN cannot dismiss as advocacy. The integrity of the documentation is the mechanism of the impact.
Research that has provided the evidentiary foundation for international criminal prosecutions. Reports that have changed specific military and police practices in the countries documented. A credibility with international institutions that makes HRW findings actionable in ways that advocacy without documentation cannot achieve.
The challenge of maintaining methodological rigor while working in environments where access and personal safety are both constrained. The institutional tension between producing findings quickly enough to matter and producing findings thoroughly enough to be unimpeachable. The perception of Western institutional bias in coverage that has documented abuses by US allies at different depth than abuses by US adversaries.
The 1993 documentation of ‘ethnic cleansing’ in Bosnia, which provided the conceptual and evidentiary framework that eventually produced the International Criminal Tribunal for the former Yugoslavia.
ACLU
The Constitution means what it says for everyone
The ACLU was founded in 1920 to defend civil liberties at a moment when the First Amendment had never been tested in the Supreme Court and the government’s wartime suppression of dissent had revealed how fragile constitutional protections were without organized institutional defense. The founding commitment was principled rather than political: defend the constitutional rights of every person regardless of whether their speech or conduct was sympathetic, because the Constitution’s protections are only as strong as they are for the people most in need of them.
ACLU
The Constitution means what it says for everyone
The ACLU was founded in 1920 to defend civil liberties at a moment when the First Amendment had never been tested in the Supreme Court and the government’s wartime suppression of dissent had revealed how fragile constitutional protections were without organized institutional defense. The founding commitment was principled rather than political: defend the constitutional rights of every person regardless of whether their speech or conduct was sympathetic, because the Constitution’s protections are only as strong as they are for the people most in need of them.
First Amendment jurisprudence that has established the constitutional framework for free speech, free press, and free assembly in American law. Voting rights litigation that has challenged discriminatory election laws. Defense of due process rights for criminal defendants whose unpopularity made their rights most vulnerable.
The organizational tension produced by the commitment to defend the constitutional rights of people whose positions the organization’s own members find abhorrent - the ACLU’s defense of neo-Nazi marches in Skokie in 1978 being the most cited instance. The ongoing debate within the organization about whether the commitment to formal rights without attention to the power imbalances that determine who benefits from those rights is itself a form of political position.
The Scopes Trial of 1925, in which the ACLU provided defense counsel for a Tennessee teacher charged with violating a law prohibiting the teaching of evolution - the first major test of whether the organization would defend unpopular positions as a matter of principle.
Teach For America
Every child deserves an excellent education
Teach For America was founded on Wendy Kopp’s thesis-turned-movement: that the educational inequity between low-income and high-income communities was a solvable problem that required the commitment of talented people willing to spend two years teaching in under-resourced schools. The organization’s legacy-orientation is expressed in the recruitment of high-achieving graduates to serve communities that have historically been unable to attract them, creating both immediate impact and a generation of alumni whose careers in education, policy, and civic life carry the experience of that teaching into institutions that shape educational equity.
Teach For America
Every child deserves an excellent education
Teach For America was founded on Wendy Kopp’s thesis-turned-movement: that the educational inequity between low-income and high-income communities was a solvable problem that required the commitment of talented people willing to spend two years teaching in under-resourced schools. The organization’s legacy-orientation is expressed in the recruitment of high-achieving graduates to serve communities that have historically been unable to attract them, creating both immediate impact and a generation of alumni whose careers in education, policy, and civic life carry the experience of that teaching into institutions that shape educational equity.
A generation of alumni in positions of educational and policy leadership who understand resource inequality from direct experience. Two-year commitments that have brought rigorous academic instruction to classrooms that would otherwise have faced sustained vacancies. A political constituency for educational equity built from alumni who experienced its absence.
A model that has at times been used to justify the replacement of experienced unionized teachers with two-year rotating staff in ways that serve cost reduction rather than educational quality. The tension between the organization’s meritocratic recruitment model and the structural critique of educational inequity that its own work implies. The ambiguity of a two-year commitment as a solution to an intergenerational problem.
The 1990 launch with 500 corps members in five cities, demonstrating that Kopp’s undergraduate thesis had correctly identified a supply of motivated graduates willing to teach in under-resourced communities, and that the organization to recruit and support them could be built.
Ford Foundation
Building the institutions that build justice
The Ford Foundation became one of the most influential philanthropic institutions in the world by funding the organizations, the legal strategies, and the intellectual frameworks that produced the civil rights movement, the environmental movement, and the international human rights system. The decision to fund movement infrastructure rather than specific programs - to invest in the NAACP Legal Defense Fund, the Natural Resources Defense Council, and human rights documentation organizations at their founding - is a legacy-orientation expressed as an investment theory: durable change requires durable institutions.
Ford Foundation
Building the institutions that build justice
The Ford Foundation became one of the most influential philanthropic institutions in the world by funding the organizations, the legal strategies, and the intellectual frameworks that produced the civil rights movement, the environmental movement, and the international human rights system. The decision to fund movement infrastructure rather than specific programs - to invest in the NAACP Legal Defense Fund, the Natural Resources Defense Council, and human rights documentation organizations at their founding - is a legacy-orientation expressed as an investment theory: durable change requires durable institutions.
Funding for the legal strategies that produced Brown v. Board of Education and the environmental legislation of the 1970s. Support for international human rights organizations before international human rights had a legal framework. An endowment management philosophy that has maintained the foundation’s capacity for multigenerational impact across 90 years.
The power asymmetry between a foundation with $16 billion in assets and the social movements whose infrastructure it funds, creating questions about whether the funder’s priorities shape the movement’s priorities. The history of Cold War-era programs that used civil society funding as a tool of ideological competition, creating lasting questions about the boundary between philanthropy and foreign policy.
The 1967 decision to fund voter registration drives in Cleveland that helped elect Carl Stokes as the first Black mayor of a major American city, demonstrating that philanthropic capital invested in civic infrastructure could produce political change that legal advocacy alone could not.
Greenpeace
Bear witness and act
Greenpeace was founded by activists who sailed into a United States nuclear test zone on a fishing boat, intending to halt the test by placing themselves between the bomb and its target. The boat was stopped, the test proceeded, and the act accomplished nothing except drawing media attention to a test that would otherwise have happened without public notice. That founding act established the organizational logic: direct physical confrontation with the institutions conducting the harm, conducted in public, regardless of personal risk to the people doing the confronting.
Greenpeace
Bear witness and act
Greenpeace was founded by activists who sailed into a United States nuclear test zone on a fishing boat, intending to halt the test by placing themselves between the bomb and its target. The boat was stopped, the test proceeded, and the act accomplished nothing except drawing media attention to a test that would otherwise have happened without public notice. That founding act established the organizational logic: direct physical confrontation with the institutions conducting the harm, conducted in public, regardless of personal risk to the people doing the confronting.
The moratorium on commercial whaling, secured in part through two decades of confrontational direct action making the cultural cost of whaling visible to a global audience. Nuclear test limitation agreements following sustained public witness campaigns. A funding model based entirely on public support maintaining organizational independence from the industries being challenged.
Direct action tactics that prioritize media impact over scientific accuracy, and that have at various points presented environmental risk claims exceeding their evidentiary basis. The destruction of a GMO research trial in the Philippines by people claiming Greenpeace affiliation, demonstrating the liability of a decentralized direct action model. The tension between dramatic confrontation as an organizational tactic and the sustained relationship-building that produces lasting regulatory change.
The 1995 Brent Spar campaign, in which Greenpeace occupied a Shell platform scheduled for deep-sea disposal, generated enough public pressure to reverse the decision, and then publicly acknowledged that the scientific data underlying the campaign had been wrong.
Electronic Frontier Foundation
Defending digital freedom before there was a digital public to defend it
The EFF was founded before most people knew what the internet was, by people who understood that the legal frameworks governing digital communication were being established before the public had any stake in their formation. Mitch Kapor and John Perry Barlow created an organization to defend civil liberties in digital spaces at a moment when those spaces were small enough that their norms were still being written. The EFF has spent 35 years litigating, lobbying, and publishing in defense of the proposition that rights citizens have in physical space should not dissolve at the boundary of a network.
Electronic Frontier Foundation
Defending digital freedom before there was a digital public to defend it
The EFF was founded before most people knew what the internet was, by people who understood that the legal frameworks governing digital communication were being established before the public had any stake in their formation. Mitch Kapor and John Perry Barlow created an organization to defend civil liberties in digital spaces at a moment when those spaces were small enough that their norms were still being written. The EFF has spent 35 years litigating, lobbying, and publishing in defense of the proposition that rights citizens have in physical space should not dissolve at the boundary of a network.
Successful legal challenges to surveillance overreach. The HTTPS Everywhere initiative making encrypted web browsing a default rather than an exception. Transparency reporting creating public accountability for government demands on technology companies. Legal representation for individuals facing prosecution for digital speech at the frontier of constitutional protection.
The difficulty of translating privacy and civil liberties principles into technical standards in an industry organized around data extraction. The gap between winning legal victories and changing the platform practices affecting the most users. An organizational culture more effective at identifying and opposing specific overreach than at building the affirmative infrastructure of digital rights.
The 1990 defense of Steve Jackson Games against Secret Service seizure, a case involving a game company's computer equipment that established digital speech warranted the same constitutional protections as print.