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Organizations

How companies, institutions, and movements embody the sixteen values.

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Identity · OAJF
Government

Smithsonian Institution

Identity preserved in perpetuity

The Smithsonian is the world's largest museum and research complex, built on the mandate to preserve for public access the full record of human achievement and natural history. Its 19 museums, 21 libraries, and 9 research centers hold 155 million objects. The identity-orientation is expressed in the specificity of what it preserves: the Wright Brothers' Flyer, the Apollo 11 capsule, Julia Child's kitchen, the original Star-Spangled Banner. The institution treats the objects of human experience as worth preserving and understanding in relation to the identities that produced them.